As part of Yahoo!'s Breast Cancer Awareness Month initiative, Yahoo! Search is announcing a new Infobar built on the SearchMonkey platform that will help Search users make donations to help find a cure for breast cancer without spending an extra dime. We teamed up with the non-profit organization Susan G. Komen for the Cure to build a SearchMonkey app that is displayed under Yahoo! Search results for dozens of popular shopping sites like Amazon, HP and REI.com. If users click "Shop" and complete a purchase, the affiliate commission will go directly to Susan G. Komen for the Cure -- 7.5% of the purchase price, on average. And to encourage folks to use the enhancement, called Search for a Cause, Yahoo! will donate a dollar for every user that adds the application up to $25,000.

The country's challenging economic situation is making the already difficult task of fundraising even tougher for non-profits. We're hoping Search for a Cause will provide a way for concerned people to donate to a great cause by simply adding the SearchMonkey app and using it when you shop online. And if you want to donate directly to Susan G. Komen for the Cure, here's the link.

We're also hoping people will tell their friends and family about Search for a Cause. You can tell them to search for terms like "breast cancer," "Susan G. Komen" or "pink ribbon" at Yahoo!. Come tomorrow, they'll see a pinkified results page and a pink ribbon to click on and add the app.

Working with a number of teams here at Yahoo!, including SearchMonkey, Yahoo! for Good, Yahoo! Health, and front page, it's been a group effort to build awareness around breast cancer and we're happy to be a part of it. A special thanks goes out to Susan G. Komen for the Cure.

Graham Mudd & Hilda Chan
Yahoo! Search