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November 07, 2007

Yahoo! and the Art of Conversation

This week, five Yahoo!s will be speaking at the ad:Tech New York conference, "The Art of Conversation: Building Great Brands in the Digital Age." The conference is focused on best practices for using digital media -- such as SEO, SEM and a handful of social media platforms -- for marketing and brand building.

Tim Mayer, Vice President of Product Management at Yahoo! Search, will participate in the SEO Workshop on Thursday to weigh in on a discussion of how webmasters can optimize their sites for search rankings.

Here's a look at where you can find all of our executives in the Big Apple:


Wednesday
Video + Search + Contextual Targeting: Is the Holy Grail Upon Us?
12:15 -- 1:15 p.m.
Panelist: Rebecca Paoletti, Director, Video Strategy

The Consumer Experience in a Multi-Platform World
12:15 -- 1:15 p.m.
Panelist: Karin Gilford, VP and GM, Yahoo! Entertainment

Tactical Search: Local and Mobile Search Strategies
5:15 -- 6:15 p.m.
Panelist: Michael Bayle, GM, Global Monetization, Yahoo! Connected Life


Thursday
SEO Workshop
11:15 a.m. -- 12:15 p.m.
Panelist: Tim Mayer, VP of Product Management, Yahoo! Search

eCommerce Marketing: The Art of Customer Acquisition
1:45 -- 2:45 p.m.
Panelist: Steven Feuling, Retail Category Development Officer


Yahoo! Search Blog team

Comments

ADtech was better than ever this year.

For next year, it would be nice to get a keynote roundtable panel discussion consisting of VIPs representing all the major search engines.

I would like to see a web page (with a large heading) where whosoever has a gripe of any sort can air it. The contributions have to be shown in some sort of order, so one can locate a specific issue and not duplicate it. If publicized correctly it would bring a lot of traffic on a daily basis, by contributors, by interested parties and bystanders that search for their own gripe to which they can relate to.///
Elyse

I have been trying to chat for weeks now and, I can not find out how to do that. Please help me

help me too pls..

This is exactly the type of event that I need to attend

The contributions have to be shown in some sort of order, so one can locate a specific issue and not duplicate it.

I'm taken it... thank you

This may seem very simple but many people need help in the area. Sounds like a winner.

thanks...

This is exactly the type of event that I need to attend

thanks

This is exactly the type of event that I need to attend

Great. Wish if I could be there....