From time to time we've invited guest bloggers to write on the Yahoo! Search blog. Today we have a post from Marc Canter, one of the main forces behind Ourmedia.org.

Since its launch in late March, Ourmedia.org has quickly gained a reputation as the place to upload and store works of personal media for a global audience. We're a nonprofit out to make it easy for the masses to publish their videos, audio files, podcasts, photos - any digital media.

And today we're announcing our support for Media RSS output.

This not only gets us into sync with state-of-the-art media publishing, but it also allows us to get all of the Ourmedia.org content indexed into the Yahoo media search engine - so that LOTS of people can find our material, whether it's under traditional copyright or a Creative Commons license.

As the open media world grows, having support from folks like Yahoo really helps. Yahoo brings cred, resources and a professional approach to a world rampant with hobbyists, amateurs and lovers of media - but devoid of code repositories, test rigs and good QA control.

We've been working hard to bring the vision or free storage and bandwidth to digital creators and having Media RSS support now enables us to get that stuff to a wider world out there.

Marc Canter