Search Alliance Global Algo Transition Update

It is with great pleasure I’d like to share that Yahoo! has completed the algorithmic transition to Bing in all global markets (except Korea), across desktop and mobile, for all Yahoo! and syndication traffic. This has been a huge effort spanning 20-plus months involving many people across Yahoo! and Microsoft. Only Korea, which involves a three-way integration […]

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Yahoo! Search Trends: Halloween 2011

With “Halloween costume idea” searches up 351% this monthon Yahoo!, everyone from grandma to the family dog are getting prepared to trick-or-treat this Halloween. From Pam Am Stewardesses to Charlie Sheen, Halloween searches range from traditional to pop culture driven, and one thing that is certain is #winning the Halloween race means finding a costume that hits […]

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