An employee speaks out: Yahoo! Search is ready to fight
- Posted September 23rd, 2011 at 10:07 am by Yahoo! Search
- Categories: Search
Yahoo! Search’s Ethan Batraski just posted his opinion piece on Yodel (Yahoo!’s corporate blog) on “Yahoo! Search is ready to fight.” His post is the second in a Yodel blog series called “In My Own Words.” (Paul Cushman penned the first article in the series, which posted last week, Why Yahoo! is a player in Mobile.)
Here is how it starts:
Amidst never-ending stories about “Yahoo! exiting the Search game,” or “…stopping innovation in Search,” I feel compelled to share why Yahoo! Search has always been and remains committed to changing the face of search – with adrenaline pumping and arms swinging.
As the lead of a skunkworks-esque group that focuses on radical new experiences beyond traditional search, I can tell you that Yahoo! is in the most exciting phase of its entire 16-year history. My view is that it’s fight, not flight, for the company and there has never been a time where so many people have wanted to fight like today. Yahoo! Search has some product experiences that are so radically different, you’ll sit back in your seat thinking, “what the &$%# just happened?”
For the full article, view his post on Yodel.
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The issue is the search side of Yahoo gets lost in the page. People go to Yahoo and then leave to search elsewhere. Yahoo must spend time getting more people to stay to search, it is a branding issue.
While I think this is great news, it seems that Yahoo’s bots are slow, or not really crawling much. I started a website in the UK, and Google has been crawling quite a bit. I can’t say the same for Yahoo! or MSN/Bing.
Good. Yahoo does lots of things better than google.
I totally agree and I am happy to hear and see the changes Yahoo are making. About time someone took Googles thrown. The progress and the changes Yahoo are making is great and the progress made with Microsoft search alliance is promoising. I also like the new changes to the search results pages etc. Keep up the good work
Yes, I think a better than google
Yahoo search has always been great for my business, but lately we have seen more business come to us from Google than Yahoo which makes more expensive and hard to compete with companies who spend lots of cash on per click. Hopefully Yahoo rearrange its web site so potential customer can spend more time on yahoo than Google.
Yahoo siteexplore also will be close soon. It faces much challenge from Google, and Bing.
Compare the result of Yahoo! Search, Bing Search and Google Search. Interesting, believe in Yahoo!
good news i like yahoo search than google
Yahoo is much better than google, i’m very impressed. good to see someone standing up for themselves too!