Yahoo! Search Trends: Royal Wedding

Searches on Yahoo! are spiking the week of the Royal Wedding:

Overall Trends:

Kate Middleton is still the top search on Yahoo! this week, related to the royal wedding, she gets more than double the searches of her prince (US) and more than double the searches of her prince in the UK. Kate Middleton is getting more searches in the US this week than in the UK.

In the US this week, searches for “Chelsy Davy” have surpassed searches for Prince William

In the US  this week, Kate Middleton is getting more searches than:

  • David Beckham
  • Lady Gaga
  • Katie Price
  • Barack Obama
  • Victoria Beckham
  • Angelina Jolie
  • Britney Spears
  • Sarah Palin
  • Donald Trump

In the UK this week Kate Middleton is getting less searches than Barack Obama and Lindsay Lohan but more searches than: 

  • Angelina Jolie
  • Cheryl Cole
  • Katie Price
  • Barack Obama
  • Victoria Beckham
  • Angelina Jolie
  • Britney Spears
  • Sarah Palin
  • Donald Trump

Spiking US Trends:

Prince Harry’s girlfriend Chelsy Davy is buzzing this week, as word that she will accompany the prince to the wedding. Searches for Chelsy are up 3713% this week.

  • Searches for “Prince Harry Girlfriend “ are up 898% this week

Searches for the Royal Wedding Guest List are heating up. People are anxious to know who got the invite. Searches are up 3107% this week. .

  • We are even seeing searches on Yahoo! for “Americans Invited To Royal Wedding”
  • And searches are spiking for “is snoop dog a guest at the royal wedding”
  • Searches are up for “royal wedding seating chart”

When, Where and What Time? People are still looking for answers on when, where and what time the royal wedding is.

  • Searches for “Royal Wedding Time” are up 2604% this week
  • Searches for “What Time Is The Royal Wedding” are up  1132% this week

There continues to be interest in how Kate is preparing her “look” for the big day. 

  • Searches for “Kate Middleton Diet” are still of interest this week. Up 1705%.
  • We also see searches on Yahoo! for her hair style, her hair color, her makeup and her style
  • Searches are spiking for “Prince William bald”

Questions – some quirky questions that people want answered:

  • Searches are off the charts for “who is Prince Harry’s father”
  • Searches are spiking for:
    • What Time Is It In London
    • Who Will Be The Next King Of England
    • What Will Kate Middleton’s Title Be
    • When Did Princess Diana Die

Searches for “What Is Prince Williams Last Name” are up 1199% this week and “What Is Prince Williams Full Name” are up 774%

The big age question:

  • Searches for “How Old Is Kate Middleton “ are up 672% this week
  • “How Old Is Prince Harry” are off the charts
  • “How Old Is Prince William” are up 224%
  • “How Old Is Queen Elizabeth” are off the charts

The big height question:

  • “How Tall Is Kate Middleton” are off the charts
  • “How Tall Is Prince Harry“ are off the charts
  • “How Tall Is Prince William” are off the charts

Royal Wedding Party Ideas:

  • Searches are off the charts for “Royal Wedding party ideas”, searches are off the charts
  • Searches are spiking for “royal wedding cake recipe”
  • Searches for “royal wedding party supplies” are spiking

Memorabilia (searches are up 485% this week):

  • Searches on Yahoo! up for “royal wedding 2011 shirts”

Wedding Dress:

  • Searches for the “Royal Wedding dress” are up 999% this week
  • Dresses of the past are spiking including searches for Queen Victoria’s wedding dress, Princess Diana wedding dress

Spiking UK Trends:

  • Prince Harry’s girlfriend Chelsy Davy is buzzing this week, as word that she will accompany the prince to the wedding. Searches for Chelsy are up 805% this week.
    • Searches for “Prince Harry Girlfriend “ are off the charts
  • Searches for the Royal Wedding Guest List are heating up. People are anxious to know who got the invite. Searches are up 1519% this week. .
  • When, Where and What Time? People are still looking for answers on when, where and what time the royal wedding is, on Yahoo!.
    • Royal Wedding Schedule searches are up 1366%
    • Royal Wedding route searches are up 359%
    • Searches for “Royal Wedding Timings” are up 112% this week and “Royal Wedding timetable” are up 60%
    • Searches for “What Time Is The Royal Wedding” are up  72% this week

Souvenirs searches on Yahoo!:

  • Searches for “royal wedding souvenirs” are up 297%
  • Memorabilia searches are up 69%

Royal Wedding Party Ideas:

  • Searches are off the charts on Yahoo! for “Royal Wedding party ideas”, searches are up 41%

The top “Royal Wedding” searches on Yahoo! in the UK:

  • royal wedding guest list
  • royal wedding date
  • royal wedding spoof
  • royal wedding schedule
  • royal wedding memorabilia
  • royal wedding time
  • royal wedding timetable
  • royal wedding security
  • royal wedding bank holiday
  • royal wedding site
  • royal wedding list
  • royal wedding bunting
  • royal wedding video
  • royal wedding route
  • royal wedding souvenirs
  • royal wedding dress
  • royal wedding street parties 2011
  • royal wedding cake
  • royal wedding itinerary
  • royal wedding dresses
  • royal wedding youtube
  • royal wedding news
  • royal wedding timings
  • royal wedding dance
  • royal wedding activities for children
  • royal wedding party ideas
  • royal wedding cupcakes
  • royal wedding activities
  • royal wedding music
  • royal wedding advert
  • royal wedding invitation
  • royal wedding for children
  • royal wedding stamps
  • royal wedding website
  • royal wedding party supplies
  • royal wedding quiz

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What is Yahoo! Search Data?

People power: We sift through billions of Yahoo! searches to uncover trends, burning questions, popular personalities and hot ideas. Yahoo! has been extremely successful in sifting through searches for trend-spotting, historical insight, forecasting projections, and big-picture analysis.

Follow us on Twitter: @yahoosearchdata

Want analysis reach out to: Carolyn Clark at carolync@yahoo-inc.com

Frequently Asked Questions:

  • What exactly is a search and why are they useful?:  A keyword(s) or term(s) that people enter in the Search box.
  • How do you determine meaning from a search? Searches at its face are neutral. Motivation and intent cannot be defined, but analyzing a billion (or so) searches can give a sketch portrait of a culture in motion. Search insight can operate like an instant poll into what people’s interests are at a given moment—and unlike a poll which offers a constrained or directed parameters, searches spring spontaneously from people want to know.
    • What does spiking and off the charts mean? A “spiking” search refers to terms with the greatest percentage increase in searches from one period of time to the next (usually day, week or month). Significant increases don’t necessarily mean a huge overall interest in a subject, but reveals an accelerated interest in popularity. Something that’s “off the chart” refers to a term that had no meaningful number of searches in the previous time period.
    • How are rankings determined? Rankings, unless otherwise noted, are based on the total number of searches.
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