Sneak Peek: New Local Search Features Coming Soon

  • Posted November 16th, 2010 at 9:06 am by Yahoo! Search
  • Categories: Search

At today’s Web 2.0 Summit in San Francisco, Yahoo! will unveil a range of new local and social products focused on personalizing your Web experience.  Building on the search features we launched last month, this new generation of search experiences lets you do more by taking action right from the results page.

Restaurant searches are most popular kind of local searches—more than 35 million restaurant searches were conducted on Yahoo! in October alone—so we’re excited to preview a line of localized Quick Apps (set to launch later this week) that will help you plan your next great dining experience. This video offers a sneak peek at these new Quick Apps in action:

New and Improved Sketch-a-Search:  New to the desktop and iPad, and improved for the iPhone, these first-of-their kind apps will allow you to zero in on where to eat by drawing on an area map and filtering restaurants by cuisine, ambiance, and ratings. The latest iPhone and desktop versions will even show you reviews of Zagat-Rated restaurants in the location you’re investigating.

OpenTable App: Book a reservation without leaving the Yahoo! Search results page through Yahoo!’s new partnership with OpenTable, a leading online provider of real-time restaurant reservations. You’ll be able to see a restaurant overview, pricing information, parking locations, open tables, and complete a reservation–all in one place.

We are also excited to preview a couple new features we’ll be testing over the coming months, including:

Restaurant Comparison Quick App:  No more bouncing from site to site trying to find a restaurant that meets your needs. This new app will consolidate key comparison points like price, distance, cuisine type, atmosphere, and ratings into a single side-by-side view so Yahoo! Search foodies can quickly find their new favorite restaurants.

Rich Search Assist: In our quest to provide answers, not links, Yahoo! will start testing a beta version of a more intelligent and content-rich Search Assist (a technology Yahoo! pioneered). Whether you’re looking for a game score, the closest Starbucks, or even a new digital camera, the answers – or direct links to them – will be available in the new Search Assist window as you type.

SearchAssistProduct

Yahoo! Clues Beta: Live today, this new beta service lets you see what the masses have on their minds by allowing you to search the searchers. You can view and compare aggregate data, such as gender, location, and income level, with graphs, detailed maps and other metrics that tell you exactly who’s searching for specific topics. For more details and a screencast, check out our blog post on Yahoo! Clues beta.

Check back for more details soon!

Nam Nguyen
VP, Yahoo! Search Engineering

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