Yahoo! Transitions Organic Search Back-End to Microsoft Platform

This marks the end of the true Yahoo. Yahoo is officially not a search company anymore. The have ceased to exist in the universe they created.

May we pay our respects with a moment of silence.

Go Yahoo! . Can relate to the insane amount of hardwork that must have gone into this on either sides. Best of luck for search innovations for coming years.

First of all, congratulations – I’m sure it must have been quite a week!
Second – :( I’m sorry to see Yahoo Search results go… although here in the UK it hasn’t quite happened but I’m sure it’s only a matter of days.
Perhaps it’s fitting we celebrate this change in the same way we salute the changes faces of monarchy… Yahoo Search is dead, long live Yahoo Search!

Okay, so now: forgive my poor understanding. Why should I search at yahoo.com as opposed to bing.com?

also not understanding: why in the world (aside from purely non-technical, business relationship reasons) would anyone switch /to/ Microsoft as a platform in this day and age? (especially in the datacenter!) It’s 2010, not 1995; the superior alternatives that were once pooh-poohed by IT management have become undeniable over the last decade. It’s a sad day for Yahoo, once a shining example of what could be built with BSD and some really smart engineers …

I am very sad to see great companies like Yahoo folding into companies like Microsoft. Where did the innovation go? Yahoo used to be one of the best companies on the internet. If we let Microsoft throw all of it’s competition out of the window then what are we left with? Bing? Really? Why don’t we just throw an iframe of bing.com up on the Yahoo home page? That is pretty much what is happening…

So finally you have surrendered the WAR with Google. Sad.

I have to ask the same thing. Yahoo was always good about rank for relevancy. Now it gives the same exact results as MSN who never seemed to care nor’ still care about relevancy for page content or keywords

Any news on when this will be rolled out to other countries, e.g. UK?

I agree with @fjpoblam. Why should I bother to search on Yahoo.com if the Web, Images and Video search is moved to Microsoft’s Bing platform? What’s the advantage?

@fjpoblam: agreed!

Is this the full extent of the integration: Web search, Video search and Image search? Or will more types of search, such as Local and News, also become Bing searches?

Congratulations on this important milestone. I hope that with this, Yahoo can now innovate up the stack and delight customers with new products and services so that it remains relevant in the wired world.

Please consider academic research exemptions for the pay model on Y!BOSS. It’s a critical piece of our research efforts in the computer science lab at MIT. :)

It’s a bittersweet moment, when the Big 3 in search become the Big
2. I, for one, think Bing’s results have been consistently relevant since its launch. This will (hopefully) allow Yahoo to innovate as a portal and content destination. Here’s to hoping this innovation comes to fruition.

Yahoo still has a lot going for it. Some of Yahoo!’s properties are great but we have seen Yahoo! give up their search to Google 10 years ago and their were never able to get it back. Today we see them throw in the towel, it is send to see this happen I personally think that revenue and profits should not be the only thing that drives corporate decision but it is what drove Yahoo! to this one. Only time will tell if it was a good desision.

I hope paid search transition is delayed until January since the big holiday season is just about ready to start

darkuncle: It seems you are the one who stuck in 1995. Get used to it, Microsoft and Windows is gaining market in datacenters and leads in general server market for years.
Searching on yahoo makes sense even with bing results, because yahoo gives other services to users.

Congratulations! From a software engineering perspective, that must have been (and still is) one hell of a system integration and migration project. I wonder whether there are servers sitting around doing nothing at yahoo now, what new use will they be put to (e.g. yahoo mail), and I wonder how the servers at Microsoft are coping with the extra load. What will happen with yahoo siteexplorer on the parts of yahoo search that have moved over to Bing.

It’s always a little sad to see firms giving in, but understandable.

I guess that this means that Yahoo will have to focus even more on acting as a portal and keeping people on the site rather than providing search results sending people elsewhere. Of course, this means that you have to get people to your site in the first place but I am sure you have plans for that.

Just a quick question – I take it that this means that the Yahoo site explorer is of no use any longer and that I do not have to worry about submitting site maps and validating my sites with you ?

@fjpoblam: You are right, it is not 1995. Microsoft is an underdog in a web-search world that is 85% Google. It might be hard to get your head around, but using Microsoft for search in a Google-dominated world is like using OS X for desktop apps in a Windows-dominated world. They are trying to innovate and compete with someone who is much more powerful in the space. I don’t see MS subsuming the Yahoo back-end to get some traction against Google any worse than I saw Apple subsume a couple of competitors in order to stay relevant on the desktop.

Anyway, if Yahoo keeps their own aggregation layers and app layers and UI layers and continues to provide their portal services (which are a different menu than what you get on the Bing portal), then using the same back-end probably helps everyone. Yahoo started this stuff but I guess they don’t have the energy or resources or etc to keep it up, MS has the deep pockets, so there it is.

This is a sad day as Yahoo search will now become as muddied up and disorganized as Bing. Microsoft only complicates anything they touch. They will do to Yahoo! search as HP will soon do to Palm. ‘Tis a sad day, indeed.

As Siklov said in the first comment: one minute of silence. Bye bye Yahoo…

agreed

New War between yahoo with google?

regarding datacenters EMC does best in storage, microsoft should stay away from that and focus more on windows os

I never really used Yahoo!, just because Google was always very light-weight. Bing is a little slow at indexing new pages, which again gives the edge to Google. Hopefully this transition will double Bing’s capacity and we will all benefit from this.
BTW did you notice that Google images is pretending to be like Bing’s infinite image search? Long time since Microsoft was first at something, huh?

Don’t forget that while the core search results will be the same on both Yahoo! and Bing, additional content will appear differently such as news, scores, related searches etc. Do a search for ‘Boston Celtics’ to compare the two search experiences. That is why searching on Yahoo! is not the same as Bing.

That is not a good news because Yahoo Search was different from Bing. Using their platform to show the results means people will not use Yahoo.

Sad to hear that Yahoo is already out of competition. Hence onward people have to totally dependent on Google for search result.

I have been on the internet for a long time. Yahoo has constantly swapped out search providers like Inktomi, Google and now Bing. Yahoo! exists as a portal to the internet, an emporium that brings the best to you. not a blank box to answer questions. It promotes exploration and focuses on content and did not do a great job of generating search quality.

hopefully with the expanded reach of MS’s Bing platform the search quality team can attack spam and communicate better with webmasters, etc.. I am happy to see a serious competitor for the first time in a decade to Google. But please keep improving quality of search.

All said & done, Yahoo still has a lot going for it. Some of Yahoo!’s properties are great but we really saw Yahoo! give up their search to Google 10 years ago and their were never able to get it back.

Maybe, this integration with Microsoft will be able to revive the fortunes of both the companies in the search field!

TameBeast

Yes, it’s outsourcing mostly, apparently, to India which leads me to judge anyone can do it since all you change to soul is a exercise in trickster of you to see any ergodic page you flip to and part verbalise the Humanities faculty (i.e. Yes, No, Can I Do Anything Added For You Today?, etc. etc.)
________________________
jitu

can anybody suggest of a great search engine optimization producer? there would seem to be a flood of them, some folks say use who indicates up initially in the search engines when you variety in seo which kind of tends to make feeling but I’m not confident. Any assist or assistance will be definetely appreciated. I’ll check back again normal for responses.

I agree with @fjpoblam. Why should I bother to search on Yahoo.com if the Web, Images and Video search is moved to Microsoft’s Bing platform? What’s the advantage?
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Innovation is always welcomed. I’m just glad someone is trying to face Google. Good luck to Yahoo and Bing.