Use Zhuyin in Search Suggestions in Yahoo! Taiwan

  • Posted February 23rd, 2010 at 12:52 pm by Yahoo! Search
  • Categories: Search

We’ve just added a new search suggestion feature in Web search for Yahoo! Taiwan (Yahoo! Kimo). This feature helps users easily enter queries in traditional Chinese in the search box using the Zhuyin (Bopomofo) system. Zhuyin is a phonetic system widely used in Taiwan.

When Taiwan users type their queries, they often need to switch the language input method from English mode to Chinese mode, taking several clicks before they can enter the query. The new search suggestion feature allows users to enter the phonetic representation of a Chinese query while still in English mode. This saves key strokes and makes it more convenient for our Taiwan users.

For example, to search for “Brad Pitt,” searchers can start typing the Zhuyin spelling of the actor’s name while in English mode and see search suggestion in traditional Chinese.

Use Zhuyin in Search Assist in Yahoo! Taiwan (Kimo)

From the first launch of Yahoo! Search Assist in October, 2007, we have continued to enhance the Search Assist experience. We are also focused on the needs of international markets and features that are useful for non-English users. With new features that make your search more convenient, we hope to give you an even faster and more relevant experience when you use Yahoo! Search.

James Ying, Product Manager, Yahoo! Search

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