Get More Personally Relevant Results When You Search for Local Businesses
- Posted December 15th, 2009 at 9:00 am by Yahoo! Search
- Categories: Search
We just made it easier to search for local businesses. Starting today, you can see the Yahoo! local business shortcut when you search for a business, even if you don’t include your location in your query. You can also refine results by neighborhood or nearby city right on the search results page.
We’ve seen in our user studies that, in many cases, users search for a local business without specifying a location but still want to see a Yahoo! Shortcut for that business. Now, they can. For example, if you are in the Palo Alto area and search for “evvia,” Yahoo! Search displays the local shortcut for the restaurant, including address, phone number, and reviews.
This also works when you search for business categories. Try searching for “yoga” or “auto repair”.
In addition, when you search for business categories or business chains, you can now filter the results further by neighborhood or nearby cities in one click. If the location is a major city, you can filter the results by neighborhood. Otherwise, you can refine the results by nearby cities. For example, if I searched for “Dentists San Francisco” and then decide I want to see only dentists in my neighborhood, I can click “Noe Valley” and the shortcut shows only dentists near me.
We hope you find our efforts to make Yahoo! Search more personally relevant to be useful for your local queries. Please try it out in Yahoo! Search today and let us know what you think.
Nitzan Achsaf
Sr. Product Manager, Yahoo! Search
- 33 Comments
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This is the first time I have seen the neighborhood option in Yahoo Local Listings. Interesting feature. Thanks for the information. I assume this also translates into local? I attempted to search for a Thai Restaurant in Dallas with my Droid phone. It was a challenge since I was unaware of the zip code and the geo option on Google’s map listings is not an option. There needs to be a link that says: Click Here to Find A Thai Restaurant Near You.
Cheers,
Mike Stewart
In terms of making things easy… you could have included a link to http://listings.local.yahoo.com/ to save me having to search for it!
This is excellent for the Small Business Owners.
Yahoo! local business has already come in handy for me today, Thanks for the update.
Which countries? USA only? NA? World?
What a neat feature! Can you tell when/if it will be available on the German Yahoo version? Many thanks and best regards, Dirk
We tried to give similar results through Search Monkey application, but we found problems with updates !
We already published subscription links to our users ! Do we have to rebuild the entire application ?
Thank you
Which countries?
I think personalized search results will be welcomed by most people. Navigating through the local business results will get much better as businesses take it upon themselves to make sure they have entered their complete information.
John R. Carlisle
is it avalaible in Yahoo Indonesia now ?
What is the most effective way to get listed in Yahoo Local Business Listings. I am starting a new business platform and want to have the business included. Is it a paid service (if so how much and where to sign up)or is it free and where do I go to input my company info? Thanks for your help and support.
Wow,that’s a great for make listing in local business.
This is excellent for the Small Business Owners.
Yahoo! local business has already come in handy for me today, Thanks for the update.
I like the fact that the searches are becoming more relevant to my needs. Just another way Yahoo continues to up the bar.
only in the U.S., hoping later available in my country
This is a nice feature that supports the fact that search results need to be relevant and local.
this is great. I will try it.
is this system working for Turkey ?
Great new year ahead for yahoo.
Which countries? USA ?
How about Germany. Does it work for Europe. That looks like a great tool!
How do you get your business to show up in the search? Does it do this automatically?
It works for the UK too. It’s a pretty nice feature for local search queries.
This feature is especially great for advertisers. It will make it easy to target user in your metroplex.
Is it avalaible in Yahoo Indonesia too ?
Thanks for your support.Cheers!
What about the UK how would it work? Could someone enlighten me.
the best !
Nice article, I like it, its very useful for me, thanks for sharing
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