Yahoo! Search Takes on the Windy City

  • Posted December 4th, 2008 at 9:00 am by Yahoo! Search
  • Categories: Industry

Chicago will have a lot more than wind to handle next week as Search Engine professionals flurry to the annual Search Engine Strategies Show. Among all the activities at the show, Yahoo! Search will be participating in a variety of panels, covering a range of topics including semantic search, search innovation, duplicate listings, link building, and blended search.

Below is a quick snapshot of where you can find us:

Monday, December 8th
Time: 10:30 – 11:30 a.m.
Session: Universal & Blended Search
Description: This panel will discuss the idea of search multiplicity and recent advancements that will change the world of search and marketing. The talk will also include research data available only at SES.
Yahoo!: Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search

Time: 3:00 – 4:00 p.m.
Session: Is There Life Beyond Google?
Description: This session will delve deep into the search engine market and explore a variety of alternative and specialty search engines that provide innovative features and attributes not readily available on Google.
Yahoo!: Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search

Time: 4:30 – 5:30 p.m.
Session: Semantic Search: How Will it Change Our Lives?
Description: This panel will explore the new generation of semantic technologies and projections for how it will change the future of search. Additionally, the session will cover how consumers will benefit directly from new sets of Internet destinations.
Yahoo!: Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search

Tuesday, December 9th
Time: 10:30 – 11:45 a.m.
Session: Link Building Basics
Description: This session will discuss link analysis as an important component for ranking web pages and go over how Webmasters can increase traffic by building quality links.
Yahoo!: Sharad Verma, Senior Product Manager, Yahoo! Search Technology

Time: 4:15 – 5:30 p.m.
Session: Duplicate Content & Multiple Site Issues
Description: This session looks at the issues of duplicate content and explores solutions for best practices.
Yahoo!: Sharad Verma, Senior Product Manager, Yahoo! Search Technology

Thursday, December 11th
Time: 9:00 – 10:00 a.m.
Session: Think Local: Online Marketing Tactics for Small and Medium Sized Businesses
Description: This session will cover how advertisers can navigate through the sea of local marketing options to most effectively get in front of users.
Yahoo!: Atif Rafiq, Director of Strategy and Business Development for Yahoo! Local

For a complete conference schedule and to learn more about Yahoo!’s whereabouts, visit the SES agenda page.

Hope to see you there. Be sure to stop by the panels and say hi!

Yahoo! Search Blog team

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