November 07, 2007

Yahoo! and the Art of Conversation

This week, five Yahoo!s will be speaking at the ad:Tech New York conference, “The Art of Conversation: Building Great Brands in the Digital Age.” The conference is focused on best practices for using digital media — such as SEO, SEM and a handful of social media platforms — for marketing and brand building.

Tim Mayer, Vice President of Product Management at Yahoo! Search, will participate in the SEO Workshop on Thursday to weigh in on a discussion of how webmasters can optimize their sites for search rankings.

Here’s a look at where you can find all of our executives in the Big Apple:

Wednesday
Video + Search + Contextual Targeting: Is the Holy Grail Upon Us?
12:15 — 1:15 p.m.
Panelist: Rebecca Paoletti, Director, Video Strategy

The Consumer Experience in a Multi-Platform World
12:15 — 1:15 p.m.
Panelist: Karin Gilford, VP and GM, Yahoo! Entertainment

Tactical Search: Local and Mobile Search Strategies
5:15 — 6:15 p.m.
Panelist: Michael Bayle, GM, Global Monetization, Yahoo! Connected Life

Thursday
SEO Workshop
11:15 a.m. — 12:15 p.m.
Panelist: Tim Mayer, VP of Product Management, Yahoo! Search

eCommerce Marketing: The Art of Customer Acquisition
1:45 — 2:45 p.m.
Panelist: Steven Feuling, Retail Category Development Officer

Yahoo! Search Blog team

Comments

  1. ADtech was better than ever this year.

    For next year, it would be nice to get a keynote roundtable panel discussion consisting of VIPs representing all the major search engines.

  2. I would like to see a web page (with a large heading) where whosoever has a gripe of any sort can air it. The contributions have to be shown in some sort of order, so one can locate a specific issue and not duplicate it. If publicized correctly it would bring a lot of traffic on a daily basis, by contributors, by interested parties and bystanders that search for their own gripe to which they can relate to.///
    Elyse

  3. I have been trying to chat for weeks now and, I can not find out how to do that. Please help me

  4. This is exactly the type of event that I need to attend

  5. The contributions have to be shown in some sort of order, so one can locate a specific issue and not duplicate it.

  6. This may seem very simple but many people need help in the area. Sounds like a winner.